Shopee has 8 sites that includes Singapore, Malay, Philippines, Indonesia, Thailand, Vietnam, Taiwan, and Brazil. The freight calculation rules and platform logistics subsidies for each Shopee site are different. For example, Taiwan ’s first weight is 0.5KG, and the platform has no Freight subsidies, and Malay is divided into three areas, the first weight is 0.1KG, the platform has freight subsidies, and the renewal unit is also different; at the same time, each Shopee seller’s own product cost, labor cost, etc. are different, resulting in multiple management of Shopee sellers When you are in a store, you can’t quickly price and store products quickly. KeYouYun ERP provides pricing tools to help sellers quickly understand the factors of Shopee prices and can be used as an important reference tool for pricing.
unregistered? Registered for KeYouYun ERP (Official Shopee Free Shipping / Freight Forwarding Software)
1. Open the pricing tool
1. At the top block of the KeYouYun ERP system, click “pricing tool”;
2. Click “Pricing Tool” in the price inventory-sale price estimate of the individual product edit.
Second, the use of pricing tools
1. Choose a site
Note: This step is only necessary when you click “Pricing Tool” at the top of the page!
Due to the different shipping cost calculation rules of different sites, you can choose the Shopee site that needs to be priced (if on the product editing page, the pricing tool of the product site will be displayed by default, no need to select a site)
2. Shopee logistics freight calculation
2.1, enter the product weight;
2.2. Choose logistics methods;
2.3 Whether the shipping cost is paid to the buyer, if the shipping is free, the buyer does not need to pay the shipping cost, and the seller is responsible for it;
2.4. Choose which currency to use for pricing calculation, the default is RMB, if the seller is a Taiwanese seller, you can choose Taiwan dollar;
2.5. The calculation formula of freight cost is mainly divided into two ways: free shipping and no shipping;
2.6. The mouse floats to the “?” Icon behind the logistics options, and the current logistics freight rule information will be displayed, including the first weight, the first weight price, the continued weight unit weight, and the continued weight unit price.
3. Seller cost factors
3.1. Enter the product cost, generally the purchase cost;
3.2 Profit margin: how much profit margin is expected when the product is sold;
3.3 Discount: How much discount is expected when the product is sold;
3.4 Other expenses: the losses caused by factors such as product damage and order cancellation can be estimated by yourself, which may account for the selling price of the product;
3.5. Fixed cost: The fixed cost required for the product to be delivered to the buyer, such as domestic freight and packaging costs.
4. Check the estimated selling price of the product
4.1. Current calculated price: the estimated price of the product calculated according to the options set by the seller;
4.2. Selling price of the current site: the estimated selling price of the product converted to the “currently calculated price” according to the latest exchange rate to the current site;
4.3. Calculation formula of product selling price.
Note: The pricing tool is for reference only, please adjust the price yourself according to the situation of the store and the seller!
Pricing formula description
Assume that the selling price is X and the profit is Y
Then: Y = X * (1 – discount) * (1 – other expenses) – (shipping + product + fixed fee)
At the same time: margin = Y / (shipping + product + fixed cost), Y = profit margin * (shipping + product + fixed cost)
and so:
Profit margin * (shipping + product + fixed cost) = X * (1 – discount) * (1 – other costs) – (shipping + product + fixed cost)
Profit margin * (shipping + product + fixed cost) + (shipping + product + fixed cost) = X * (1 – discount) * (1 – other costs)
(1 + profit margin) * (shipping + product + fixed fee) = X * (1 – discount) * (1 – other expenses)
Finally: The selling price is X = (shipping + product + fixed fee) * (1 + profit margin) / ((1 – discount) * (1 – other expenses))
Note: The above is the derivation process of the price calculation formula of Kyouyou pricing tool!
Product pricing templates
1. Click the “Save as template” button in the lower right corner;
2. Enter the template name and click the “Confirm” button;
3. After saving the pricing template, in the “Select Template” button in the lower right corner, you can quickly select the saved template to quickly set prices.
